26.09. | 15:00-15:45
„Giving birth to fresh – the first Black Austrian Lifestyle Magazine“
Long time ago News concerning Black people from Africa and the Diaspora in Austrian Mainstream Media were reduced to depict us as victims of perpetrators. It means Black people are still in need of help and support and they are not master of their own destiny.
fresh is the youngest Black Media in Austria and the first claiming the status of Lifestyle Magazine. What are the reasons behind the magazine? What are the goals to be reached in a country with less than five percent of the population being Black or from the African Diaspora?
Fotocredit © Magdalena Possert
Simon INOU (AT) is a journalist. He studied Sociology in Cameroon and Journalism at the University of Vienna, in Austria. From 1992 to 1995 he was co-founder and editor of “Le Messager des Jeunes”, Cameroon´s first youth newspaper. Between 1999 and 2005 he was Chief Editor of Radio Afrika International and of “Information portal Afrikanet”. Later Mr. INOU became the project director of BLACKAUSTRIA (blackaustria. at) and conceived the sucessful campaign against prejudice towards black people living in Austria. BLACKAUSTRIA was also introduced in Germany, Switzerland and the USA. He has initiated numerous Public Awarenes Campaign against Anti-Black Racism and Discrimination in Austria such as Mein Julius (www. meinjulius. at) and NoMohr. A redesign of a new Logo criticizing the racist Logo of the Austrian Brewery Mohren Bräu.. Mr. INOU is currently the CEO of M-MEDIA the Diversity Mediawatch Austria, an institution aimed at promoting interculturality in Austrian Mainstream Media and publisher of fresh, the black austrian lifestyle Magazine, freshzine.at.